6-Week Coaching Programme

Get Product Clarity In Six Weeks

with hands-on guidance from a seasoned product strategist

A 6-week, 1-on-1 coaching sprint that transforms typical new product risks into manageable ones — guided by angel investor & product strategy advisor Gabriel Dombri.

  • Validate your product in weeks, not months - Move from assumption to evidence
  • Keep 100% of your equity - Pay a flat €2,999 €1,499 for founder-friendly guidance
  • Limited availability Applications close 15 June. Only 3 Beta seats remaining.
Hero Image

42% of startups fail because they build something nobody wants.1

The Product Survival System flips the odds in your favour with a systematic approach to derisking your venture across four critical spaces.

Cut the Guesswork

Talk to customers, not your own assumptions. Learn proven interview techniques that reveal what users actually need—not what they say they want.

Design a Lean MVP

Build only what proves value and validates your core hypotheses. Stop wasting resources on features nobody asked for.

Craft a Revenue Engine

Develop a sustainable business model with clear growth metrics. Know exactly how you'll make money and scale from day one.

The 6-Week Survival Path

A structured approach to transforming your startup idea into a validated business model with clear growth metrics.

Your Journey to Product Validation

Week 1 • Founder Space

Personal resilience assessment & founder-venture fit plan

Week 2 • Problem Space

Jobs-to-Be-Done insights, validated problem statement

Week 3 • Problem Space

Market sizing, competition mapping

Week 4 • Solution Space

Evidence-based MVP scope + validation experiments

Week 5 • Solution Space

Revenue model, pricing strategy, value proposition document

Week 6 • Traction Space

90-day growth roadmap & metrics dashboard

The Application Process

We carefully select founders who will benefit most from the program. Here's how the process works:

1

Application

Complete a brief application form (takes ~2 minutes) sharing basic information about your startup and current challenges.

Applications are reviewed within 48 hours.

2

Alignment Call

A 30-minute conversation to discuss your specific product challenges and determine if there's a good founder-coach fit.

No pressure or hard selling - purely a mutual fit assessment.

3

Decision & Onboarding

Receive a decision within 24 hours after the alignment call. If accepted, complete payment and receive your welcome package.

If not a fit, you'll receive alternative resources and recommendations.

Why We Have a Selection Process

The Product Survival System coaching program is designed for specific founder challenges and stages. The selection process ensures:

The alignment call was refreshingly honest. Gabriel told me directly that my startup was too early for his program and recommended free resources instead. That level of integrity made me wait until I was ready and apply again.

Alex K.
FinTech founder

Who This Is For

This programme is designed for:

  • First-time tech founders (pre-seed / pre-Series A)
  • Small European teams (<10 people) who need proof, not theory
  • Builders sick of "spray-and-pray" product launches
  • Non-technical founders who want a step-by-step playbook

Not a fit if:

  • You only want fundraising tips without validating users
  • You can't commit ~6 hours/week for 6 weeks
  • You're looking for generic startup advice rather than personalized guidance
Gabriel Dombri

Meet Your Coach

Gabriel Dombri

Angel InvestorProduct Strategy Advisorex-Partner @ Tapptitude
Gabriel Dombri

Gabriel has been at the frontlines of product development across dozens of startups:

  • Built and scaled an award-winning product studio, then exited in 2024
  • Now backs and mentors early-stage tech startups across Europe
  • Reviewed 300+ pitch decks, coached founders to product-market fit
  • Developed the Product Survival System from years of seeing the same patterns of success and failure

I created the Product Survival System so founders can skip the mistakes I see every day and build with confidence.

What Founders Are Saying

"In just 6 weeks we pivoted, rebuilt our MVP scope, and signed 5 pilot customers. Easily the best money we've spent."

Maria B.

Founding CEO, HealthTech SaaS

"Gabriel's brutal honesty saved us from wasting another six months in development."

Tom S.

CTO, HR-AI startup

What's Included

6 × 90-minute 1-on-1 sessions

with Gabriel (recordings provided)

Weekly pre-work assessments

and curated learning materials

Essential templates

JTBD interview guide, MVP experiment sheet, pricing framework, growth dashboard

Unlimited async support

via private Slack channel (72-hr response guarantee)

Lifetime alumni community access

(quarterly roundtables)

Investment & Guarantee

50% Off Regular Price€2,999€1,499

One-time payment for Beta cohort (includes VAT invoices)

Perspective: Giving 5% equity in a future €3M round = €150,000. Investing €2,999 €1,499 today is founder-friendly insurance against building the wrong product.

50% Off Regular Price€2,999€1,499

Frequently Asked Questions

Program Structure & Logistics

How much time will I need weekly?

About 4-6 hours: 90-minute call, ~ 2 hours pre-work, ~ 2 hours implementation.

Is it online?

Yes - live Zoom coaching + a private Slack for questions.

Will Gabriel personally coach me?

Absolutely. We keep each cohort tiny so every founder gets direct attention.

Can my co-founder join the calls?

Yes. One fee covers up to 2 co-founders.

What happens if I miss a session?

We understand founders have busy schedules. You can reschedule one session per program with 48 hours notice. All sessions are recorded for your reference.

What timezone are the coaching calls held in?

Sessions are scheduled in Central European Time (CET/CEST), but we're flexible to accommodate founders across European timezones.

Application Process

How selective is the program?

We accept approximately 30% of applicants. Selection is based on founder commitment, startup stage, and whether your challenges align with the program's strengths.

How long does the application process take?

From application to decision typically takes 3-5 business days: 48 hours for application review, scheduling an alignment call, and 24 hours for final decision.

What happens during the alignment call?

It's a 30-minute conversation to discuss your specific challenges, ensure the program fits your needs, and answer any questions you have about the approach.

What if I'm not accepted?

We provide specific feedback and alternative resources. Many founders reapply after addressing certain aspects of their business.

Program Content & Results

Do you help with fundraising?

Indirectly. The deliverables (validated market, traction plan) strengthen your seed pitch, and Gabriel may introduce you to investor peers once milestones are met.

Is this program suitable for my industry?

The Product Survival System has been successfully applied across B2B SaaS, consumer apps, marketplaces, and select hardware startups. During the alignment call, we'll discuss your specific industry challenges.

What if I'm pre-idea or just have a concept?

The program is most effective for founders who have at least a clear concept and initial hypothesis. If you're at the ideation stage, we recommend starting with our free resources first.

What results can I expect?

Typical outcomes include: validated problem statements, evidence-based MVP scope, clear pricing strategy, and a 90-day growth roadmap. The program focuses on de-risking your product strategy, not guaranteeing specific business outcomes.

Payment & Guarantees

Are there payment plans available?

Yes, we offer a two-installment option (€1,599 × 2 €799 × 2) for founders who prefer to split the investment.

How does the satisfaction guarantee work?

If you complete the first two weeks of the program and don't find value, simply email us for a full refund. No questions asked.

Is VAT included in the price?

Yes, the €2,999 €1,499 price includes VAT. We provide proper invoices for your business.

Why is there a discount for the Beta cohort?

We're offering a special 50% discount (€2,999 €1,499) for our inaugural cohort to gather feedback and refine the program. Beta participants receive the full program experience while helping us improve future cohorts.

More questions? → gabriel@productsurvival.com

Get Product Clarity in Six Weeks

Applications for the June Beta cohort are open - only 3 seats remaining